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Did William Penn Use the Oldest Known Content Marketing to Establish...
I am always on the search to find old and little-known examples of content marketing. I wrote a post back on APRIL 9, 2014 for ContentMarketingInstitute.com that revealed what I believe is the oldest...
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You Cannot Be Creative or See Breakthroughs If You Have the New Average...
In an article called How to Build Billionaire Habits by Nick Papple I just came across a statistic that’s crazy. See for yourself… “According to the National Center for Biotechnology Information, the...
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How Bobby Flay Used Content Marketing To Build His Business Empire
I was reading an article about Bobby Flay on Inc.com the other day and I came across an interesting comment that he made. It revealed his intentional use of content marketing to build his brand and...
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This Is The Real Secret To Unleash Your Content Marketing Creativity
If you have ever wanted to tap into the power of content marketing, but have felt held back because of a lack of creativity, then you are going to want to read this post today. In it, I will reveal...
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The Content Marketing Principle Top Podcaster John Lee Dumas Has Used to...
The Unbelievable Surprise on My Hook I never expected it to happen, but it did. It was a warm day in Alabama and I was fishing with my dad at a lake. We both had a line in the water and we were waiting...
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Content Marketing Sighting: Jurassic World Wants You To Buy A Mercedes
I have 3 sons between the ages of 9 – 14 years old. Last year, AMC aired all of the old Jurassic Park movies and so I let them watch them. And, of course, they loved them. (Come on! Dinosaurs, guns,...
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166 Year Old Bakery Reveals How To Consistently Produce Effective Content...
The Surprising Lesson From A Bakery We recently had some friends visiting San Francisco from Washington, DC, so we went up to spend time with them. We saw a lot of things I haven’t seen, even though...
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Can Your Prospects “Hear” Your Content Over All the Commotion in Their Lives?
I am came across a great story about Cecil B. DeMille, one of the great movie makers of the early years in Hollywood. And this story reveals a problem that all of us have. It’s the problem we have with...
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How Content Marketers Can Use a Literary Technique That Made Charles Dickens...
The Lesson Content Marketers Need to Learn from Charles Dickens I was watching a show on Netflix a few nights ago that has become a new favorite of mine. It’s called Monumental Mysteries and it’s from...
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The Lesson George Bernard Shaw Learned About Planning And Your Content...
I came across a powerful story about plans (and who can afford to go without them) that I want to share with you today… George Bernard Shaw by Sir Jacob Epstein from Bowman Sculpture It’s said that...
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Christmas Content Marketing Lessons: A Lesson from Christmas Songs
Christmas Content Marketing Lessons #1: Christmas Songs I just finished a series on Tuesday on the incredible power of serialized content. In order to give you some more examples of serialized...
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Christmas Content Marketing Lessons: How Content Marketing Gave Birth To...
Last Tuesday I finished a series on the incredible power of serialized content. In order to give you some more examples of serialized content, I decided to do a series on Christmas content marketing...
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Christmas Content Marketing Lessons: Santa’s Secret 3-Step Content Marketing...
On December 8th, I finished a series on the incredible power of serialized content. In order to give you some more examples of serialized content, I decided to do a series on Christmas content...
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A Content Marketing Lesson from CIA’s Playful Mention of the X-Files
I admit it. I was a big fan of the original X-Files TV show. I loved the mysterious story lines and how they had a lot of that old school “Twilight Zone” feel and subject matter. I also loved the way...
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The Underlying, Neglected Reason Why Some Content Marketing Is So Powerful
NOTE: I begin this post below by talking about government, but this post really isn’t about government at all. It’s about a content marketing lesson. And it’s not just about any old content marketing...
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The Real Way to Get More “Shares” Has Nothing to Do with Titles, Techniques,...
“I’ve always wanted to be somebody, but I see now I should have been more specific.” – Lily Tomlin Steve Rayson wrote something on Moz.com that has really got me thinking about social media “shares.”...
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7 Ways to Create Boring Content: Lessons from a Boring College Professor
In a Reader’s Digest issue from April 1981, a man named Louis De V. Day, Jr., told an interesting story in an article called Pennomena. The story was about the surprising and funny solution that a...
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Want Your Content to Be Unique? Focus on “How” More Than “What”
“There are no original ideas. There are only original people.” – Barbara Grizzuti Harrison “Originality is nothing but judicious imitation. The most original writers borrowed one from another.” –...
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Jesse James: The Legend That Content Marketing Created
If you’ve followed my writing for even a short period, you probably know that I am always on the search to find old and little-known content marketing examples. As I mentioned in a post I wrote for...
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How Content Marketing Saved the $10 Bill
Do You Realize How Unique the $10 Bill Is? You’ve probably handled many $10 bills in your life. But I bet that you never realized just how unique the $10 bill actually is. Let me show you why it’s so...
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The Oldest Content Marketing Examples You Probably Haven’t Seen [Infographic]
http://recessionsolution.com/wp-content/uploads/2014/08/CMIPodcastFeaturingMyLinkedInJUSTMYSEGMENT.mp3 If you are looking for the oldest content marketing examples, then you’ve come to the right place....
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Content Marketers: This Is Your Brain On Stories
“The brain is a wonderful organ. It starts working the moment you get up in the morning, and does not stop until you get into the office.” – Robert Frost The activity in the brain when hearing stories...
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Obama Reveals Important Content Marketing Lesson from Presidential Elections
“The person who can capture and hold attention is the person who can effectively influence human behavior. “Who is a failure in life? Obviously, it is the person without influence; one to whom no one...
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What Content Marketers and Marketers Can Learn from 8 Year Old Boy Who Really...
I came across an amazing story the other day that made me smile. And as I’ve thought about it, I’ve realized it reveals an important and overlooked factor that many content marketers, or marketers in...
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Charles Dickens: The Accidental Content Marketer for Christmas
Charles Dickens is at it again. What do I mean? I’ve previously written about a literary technique that Charles Dickens used to become famous that is still used to create hit TV shows and blockbuster...
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